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Excellent writeup on Negotiation with different approach. Negotiation is human thing. While most of the negotiation seminars and articles grind old concepts like ZOPA and BATNA, this article throws light on practical tools and tactics. Strong negotiators are always remembered like Sarah of Frey Farms and her negotiation with Walmart.

This article motivates to read further about the 39 tactics mentioned.

Thanks Boss for educating us.

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